Finding your WHY

A life purpose statement answers the question, “Why?” It’s the foundation to living a conscious life of your own design. It’s helpful when you’re feeling stuck, pondering big questions or wanting transformational growth

When I look back at all the seasons of my life there are a few recurring themes: work harder than everyone else, be strong & extend my strength to others in need, fail-iterate-pivot, love deeply. Uncovering my themes was not an easy process. In fact, it took many years. In the process I realized something; I have a story in me that’s worthwhile and goals worth fighting for. 

There are many ways to tell your story and find your themes, but the real learning and power comes from the people who listen hard and ask questions. One of the easiest and most well known methods today is Simon Sinek’s Golden Circle.

Sinek says “when your what, how, and why are aligned, it gives a filter to make decisions. It provides a foundation for innovation.”

Screen Shot 2018-07-04 at 9.05.19 AM

What we do.

How we do it, and

Why we do it.

In Sinek’s book and this webpage, he provides a seven step process to finding your personal why.  I’ve outlined them below:

  1. Find a partner (or a coach!) – This person should be a good listener that will ask powerful probing questions to help identify themes and ideas. It’s important that they are about to hear your story for the first so they can be objective.
  2. Get them up to speed on your goal – Make sure they understand the Golden Circle method and their role of listening, asking questions to go deeper, and interpreting your stories.
  3. Pick a time and place – At the very minimum allow yourself 3-hours. Find a location that is quiet and private from distractions.
  4. Gather stories – Pick a handful of stories from your life and career that you feel had an impact in your life.
  5. Share your stories. Don’t hold back details. Give it your all.
  6. Identify the themes – Your partner should be taking notes and asking questions. Themes come out of an idea from two disconnected stories.
  7. Draft your why – Find themes that seem most important and inspire you. Pick one that is a unique contribution and one that describes the impact. (Unused themes will become your hows). 
    • Why statement format: To [contribution] so that [impact].

How does this sound? Too easy? Too hard, maybe? Look at it this way, no matter what, you are going to learn something about yourself. Once you have your statement, it becomes a very powerful tool.

We all deserve to tell our story, learn from it, and set audacious goals. 

Have courage and be kind to yourself today!

There comes a point in your life when you need to stop reading other people’s books and write your own – Albert Einstein

Stay connected and join the mailing list.

Stay connected and join the mailing list.